Choosing a domain name for your business is becoming more important in the age of internet marketing and branding development. Your domain name is your identity on the Internet; Before you rush into purchasing the domain make sure that you choose a name that not only fits your business, but it also easy to find and promote. Follow these steps to find the perfect domain.
Go for .COM first
The most common Top Level Domain (TLD) is .COM is by far the most widely accepted extension for a domain name. For obvious reasons, it is also the easiest to remember. When you tell someone to go to your site, in most cases they are going to think “name/business name.com” so try to go with a .com first if you can.
Short and Simple
Try to keep your domain name short and simple, the shorter the name it is, is easier for visitor to remember and type accurately.
Register for two Years
If you register your domain more than two years, this will tell Search Engine that you are serious with your business. Domain names that register for years will boast the SEO much higher compare to new domain name.
Avoid Hyphens and Numbers
Hyphens and Number can really get someone lost. Not to mention, it can be difficult to embed the hyphen and number into someone’s memory. If you need these in your domain, register the different variations to be safe.
Protect Your Brand
To protect your brand, you should purchase various domain extensions. This prevents competitors from registering other versions and ensures your customers are directed to your website, even if they mistype it.
Domain names sell quickly. Thankfully, they’re also inexpensive, so register your favorite domain names as soon as possible.